https://www.pcgamer.com/games/horror...ts-in-control/
Idk, I thought that whole musical/dance thing that they kept doing was cringe. Later on they got associated with Sweet Baby as well. Idk if the "horror is a niche genre" excuse is gonna work here since we've seen horror games like Resident Evil recently sell really well.In the recently released Business Review for January-March 2024, Remedy CEO Tero Virtala wrote that—although it had sold 1.3 million copies at the start of February—the company had only recouped "a significant part of the marketing and development expenses" for Alan Wake 2. A significant part, but not all. Virtala pretty much reiterated that in a subsequent earnings call, where he also mentioned that Remedy had experienced an operating loss of €2.1 million in Q1 2024. Though it's worth mentioning the company did buy back Control in that time.
Which is a shame, as Alan Wake 2 was undoubtedly one of the best games of 2023, and certainly deserved a quicker turn to profitability than it's apparently gotten. Virtala doesn't seem too pessimistic about it, at least (then again, things probably have to get quite bad for the CEO to start screaming 'the end is nigh' in earnings calls), and notes that sales for the game have "continued with a high average price."
|
-
05-05-2024, 01:58 PM #1
Alan Wake 2 Hasn't Turned a Profit in 6 Months
-
05-05-2024, 02:06 PM #2
-
05-05-2024, 02:20 PM #3
-
05-05-2024, 02:33 PM #4
-
-
05-05-2024, 02:55 PM #5
Seems like these kinda games peak early, like their initial sales account for about 90+% of the consumer interest. With all the attention and backlash on SBI/DEI involvement lately, it's probably going to be hard to win over a lot of people beyond that initial sales audience. Especially given how badly they fumbled on this being an actual Alan Wake game, he's been sidelined making it less appealing to fans of the character. Metal Gear Solid 2 managed to get away with something like this, but then again they didn't have anything like the SBI controversy either, and it was a totally different era when people were far less informed about games before making purchases.
-
05-05-2024, 03:00 PM #6
-
05-05-2024, 05:50 PM #7
I mean, they didn't release a physical copy.
Alan Wake is the type of game which is known by hardcore gamers but is more aimed at average consumers.
Hardcore gamers don't buy digital crap unless it is an Indie game, and normies need to be exposed to the game in order to be bought otherwise they don't know it exists.
Half of marketing is basically seeing this on shelves. They messed up by not releasing a physical copy. Also being woke, didn't help
-
05-05-2024, 07:01 PM #8
-
-
05-05-2024, 09:41 PM #9
-
05-06-2024, 12:48 AM #10
-
05-06-2024, 03:44 AM #11
-
05-06-2024, 06:56 AM #12
-
-
05-06-2024, 06:58 AM #13
-
05-06-2024, 07:20 AM #14
-
05-06-2024, 03:02 PM #15
Bookmarks