The Most Sought After Box On The Planet - NO MORE!

[Penn Pumps]

I have been curious about this, so I hope someone has a good answer, maybe a Gaspari Nutrition rep, or maybe Marzia Prince herself!

I read Flex magazine and Muscle & Fitness magazine on a monthly basis. In the October 2007 issue of Flex on what the publishing industry would identify as pages A13 and A14 appeared an ad for Gaspari Nutrition's Halodrol Liquigels. On page A14 there was a knockout pic of Marzia Prince spreading her legs against a wall with a box of Halodrol Liquigels between them (you know this ad right?). The pic is of course the first thing you look at, then on page A13 someone tagged the ad perfectly with a racy line that read "The Most Sought After Box On The Planet." The ad made me chuckle and I was thinking how the creation of that ad must have went down around marketing table...anyways...jump forward one month to November. I get the November issue of Muscle and Fitness in the mail. I am leafing through and I get to page 151. There is Marzia again, looking like a babe, but the tag line, it changed, it now said "The Most Sought After Product On The Planet."

I am interested to know if this was just a separate half page ad, or if there was a flury of complaints about how racy the first ad was...I thought it was humorous. It would be interesting to know the story...

Peace!

[Ace28]

I thought the ad was creative as well, some people just can't have fun in life without others getting there panties into a twist. Some people just don't have a sense of humor.

[AtownKing187]

I have that ad on my wall. (serious)

[redhawk76]

I have that ad on my wall. (serious)

x2 (serious)

[BobbyLite]

x3

[naturalguy]

I've seen both versions, M & F obviously toned it down and is catering to their audience.

I love that ad by the way, I really don't care what it says.

[Penn Pumps]

Ya, I like both versions too, the tag line was icing on the cake

[GeneGnomeX]

I recall BK mentioning this idea in thermochat, so I assume it was his.

[drxmn]

I've seen both versions, M & F obviously toned it down and is catering to their audience.

I love that ad by the way, I really don't care what it says.

it could say "buy this now" and no one would mind