What makes a good business card?

[Dallas_15]

I'm about to get some printed in a couple of weeks and just want to know what you guys do & DO NOT put on your business cards - are they double sided etc?

I know a lot of people say that they aren't that important but if I am going to get some done, which I am, I want them to look good & come across very professional.

Thanks guys!

[askthetrainer]

I'm about to get some printed in a couple of weeks and just want to know what you guys do & DO NOT put on your business cards - are they double sided etc?

I know a lot of people say that they aren't that important but if I am going to get some done, which I am, I want them to look good & come across very professional.

Thanks guys!

What makes a good business card is when people that get one, call or come in for a consultation....

What it looks like is up to your style... but I would recommend putting a "call to action" on there, such as a "Bonus session w/ 10 Session Package" deal or something on the back...

Things NOT to do, off the top of my head things I have seen before that aren't good...

Generic emails or websites i.e.: spanky1976454@hotmail.com
http://mywebsite.webs.com/spanky1976/training

Keep them simple and easy to read... no micro print, no wingding bull**** fonts

[Dallas_15]

What makes a good business card is when people that get one, call or come in for a consultation....

What it looks like is up to your style... but I would recommend putting a "call to action" on there, such as a "Bonus session w/ 10 Session Package" deal or something on the back...

Things NOT to do, off the top of my head things I have seen before that aren't good...

Generic emails or websites i.e.: spanky1976454@hotmail.com
http://mywebsite.webs.com/spanky1976/training

Keep them simple and easy to read... no micro print, no wingding bull**** fonts

Yeah I see what you mean. Thanks heaps!

[Rap_Rocky]

I agree with askthetrainer.

You don't want to come off too gimmicky, and just make sure you have all the essentials. Personally, I put my name, business name, *****, mobile phone, and I put my facebook page (since it's free and hey..who doesn't facebook? - but obviously its a FB page meant/created solely for my business).

[tovlakas]

standard business cards are just about useless in this line of business. If you have a business card that simply has your contact information on it, you might as well use them for toilet paper. I know this from personal trial and error.

The best cards are ones, as ATT said, have a clear call to action on them. Having before/after image is a good technique as well, quickly provides visualization of the potential results for your prospect. Having some sort of special deal on the card is cool too because it gives you a reason to have the cards, and gives the prospect a reason to hold onto the card and use it with you.

Again, do NOT simply put your contact information on the card. It looks professional but won't accomplish jack ****.

/waits for Australian dudes to come refute this point and say the exact opposite works best for them...

[allenreid]

I'm about to get some printed in a couple of weeks and just want to know what you guys do & DO NOT put on your business cards - are they double sided etc?

I know a lot of people say that they aren't that important but if I am going to get some done, which I am, I want them to look good & come across very professional.

Thanks guys!

Hey getting some good ones is very important. Building a contact base of between 200 and 300 local professionals is important and takes time. For this you need professional business cards to give your business the credibility it should have.

Thanks,
Allen Reid

[Lasharm]

..... you might as well use them for toilet paper.......

If you want to really advertise, you should try this out... http://www.printedtp.com/

Just hand out rolls of this to potential clients, they will never forget you! Heck, sneak into offices and fast food restaurant restrooms where you're real potential clients are and leave rolls laying around... Beats the heck out of putting up cheesy fliers.

BTW: please, nobody take me serious on this... I really don't think this would be a well though out marketing plan.

[LouV]

I'm about to get some printed in a couple of weeks and just want to know what you guys do & DO NOT put on your business cards - are they double sided etc?

Make sure the reader knows EXACTLY what you do within a second of reading it.
IE: don't put, ' lose 10lbs in 2 weeks' or something like that without making it clear you're a trainer and not a supplement sales person or nutritionist.

If you specialize in a certain population, I would include that. It's not a huge investment so just get them if want. If you realize they do nothing then not much lost. Don't waste too much time debating it.