how do you activate your pecs in the bench press?

[TripleTrouble]

i usually adopt a slightly wide grip, chest out, shoulders back and imagine im working and squeezing my pecs. im getting better but its hard to unlearn bad habits. i think the real secret to a well built chest is mind-muscle connection and perfect form. what do you do?

[Turboboy]

I use more of a Branch Warren approach. I grip it and rip it. LOL

[Yodums]

I found grip to be one of the things that I've overlooked and fixing it has helped me a lot. It is explained in this video here: http://www.youtube.com/watch?v=Dh3t6T-nqP0

The explanation starts at around 7 minutes, but I would recommend watching the entire video.